Who Shuts Down What? Open Ai Kills Social App 'Sora' After 6 Month Run
OpenAI has officially shut down its social media application Sora after six months of operation, citing growing public concern over the generation and spread of deepfake videos as a primary driver for this decision. The AI video tool had previously gained viral traction in late 2023 but sparked significant alarms within Hollywood regarding ethical implications before being discontinued on Tuesday morning (Mar 25). This move marks OpenAI's first major step away from its social media platform, which was originally positioned as a TikTok-like service for sharing short-form AI-generated content.
Key Points
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1OpenAI announced on Tuesday that its social media application named 'Sora' will be shut down after six months of operation.
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2The AI video platform went viral last fall as a tool to share short-form videos generated by artificial intelligence, but also raised alarms in Hollywood and elsewhere regarding deepfake content concerns.
Developments
Perspectives
OpenAI has shut down its AI video social media application named 'Sora' due to growing concerns regarding deepfake videos.
— [Mar 25] Al Jazeera EnglishThe shutdown of Sora marks the first major step by OpenAI, a company known for ChatGPT and coding tools like Codex, to pivot its business focus toward potentially more profitable areas such as software development rather than social media video generation.
— [Mar 25] Al Jazeera EnglishSORA was originally launched in late last year with an invite-only model but quickly gained viral attention for generating short-form AI videos that raised significant alarms within the Hollywood industry and beyond regarding deepfake technology risks, prompting OpenAI to discontinue its social media platform.
— [Mar 25] The Associated Press"To everyone who created content with Sora or built a community around it: thank you. What was made on this app mattered," the company stated in an announcement acknowledging that while users contributed meaningfully, they should be disappointed by its closure.
— [Mar 24] GizmodoOpenAI announced the shutdown of Sora without providing reasons or an official discontinuation date after six months on TikTok-like social media platform launched as invite-only network failed to sustain interest due lack real staying power despite impressive underlying video and audio generation model capabilities, while its flagship feature cameos allowed users scan their faces make realistic deepfakes themselves publicly allowing anyone create videos featuring character.