Spanish food giant acquires historic bakery brand to expand across Europe
Valencia-based food conglomerate Vicky Foods has reached an agreement on March 17th to acquire Panrico from Catalan group Adam Food Group for roughly €9 million as part of a broader strategy targeting Italy and expanding its footprint in Spain, Portugal, France, Greece, Turkey, the Netherlands, Belgium, Luxembourg, Switzerland, Austria, Germany, Poland, Czechia, Hungary, Slovenia, Croatia, Bosnia-Herzegovina.
Key Points
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1[Mar.17, Spanish sources] Vicky Foods has reached an agreement to acquire the historic bakery brand Panrico from Catalan group Adam Foods.
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2(Spanish media report that this acquisition aims for expansion in Spain and Portugal.)
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3[Portuguese reports confirm ownership of Dulcesol by Valencian company is linked with purchase.] (Vicky Spanish acquires Panrico at price to be announced)
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4The deal represents a strategic move into the bread market, reinforcing Vicky Foods' position across both countries.
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5(Adam Foods owns Cuevara and other brands; this marks an expansion of their portfolio.)
Developments
Valkyria La empresa valenciana Vicky Foods (dueña del grupo Dulcesol) acordó adquirir el histórico marca Panrico, propiedad de Adam Foods. El acuerdo incluye la venta completa tanto como su activo industrial clave: un centro de producción en Gulpilhares con una capacidad anual de 21.000 toneladas y tres líneas especializadas para pan dulceado; Vicky Food ha hecho crecer sus ventas a más medio centenar países, incluyendo Portugal donde se encuentra el nuevo negocio Panrico